Keynotes, Workshops and Seminars in Los Angeles

Financial wellness keynote speaker in Los Angeles

Los Angeles has one of the most expensive housing markets in the country and a workforce stressed about money at every salary level. I teach LA employers’ people how to handle it, in the numbers they actually live with.

Anyone can get good with money

What money stress looks like in Los Angeles

A median home in Los Angeles County sells for over $900,000. More than half of LA renters spend at least 30 percent of their income on rent, and nearly a third spend more than half. A dollar goes about 13 percent less far here than the national average. And it is not one kind of worker. Healthcare is the county’s biggest employer, followed by government, hospitality and retail, with entertainment, sports and professional services on top. The nurse, the studio coordinator, the sales rep and the rookie on a first contract are all paying LA prices on very different paychecks.
That is the room I walk into in Los Angeles. People who earn well by any national standard and still feel like they are behind, because here they might be. I teach them how money works in their numbers, and I give the employer a way to turn the benefits package into part of the plan.
$922K
About $922,000 median home sale price in Los Angeles County
57%
of LA-area renters spend 30% or more of income on rent, and 30% spend more than half
$87
$100 buys about $87 worth of goods and services in the Los Angeles metro
Sources:
  • Redfin, August 2026
  • Apartment List analysis of Census data, February 2026
  • Tax Foundation analysis of BEA data, December 2025

Hi, I’m Hillary

I have spent 16 years teaching people how money works. Fourteen of those were inside banking and mortgage lending, where I watched smart, hardworking people sign for things they did not understand because nobody had ever explained it in plain language. I started Financial Footwork in 2016 to fix that, first with professional sports organizations, then with the employers, associations and universities who saw what it did for a room.
Since then I have worked with 15+ professional sports organizations and 50+ employers, associations and universities, and I was named a Top 50 Financial Speaker in 2022 and 2023. In Los Angeles I work with the Los Angeles Rams and the Los Angeles Chargers, and the same method that works in an NFL locker room works in an LA all-hands. My book, Train Your Money, is the method I teach from the stage.
Here is what that means for you. I am not a financial advisor looking for clients, and I do not pitch a product or collect your employees’ information from the stage. I teach. Your people leave knowing what to do with their next paycheck, and you get a room that finally understands why the benefits matter.
Hillary Seiler, NFL Money Coach and founder of Financial Footwork.

Keynotes, workshops and seminars for Los Angeles employers, associations and conferences

Keynotes
45, 60 or 90 minutes. The conference general session, the all-hands, the annual meeting, the awards night. High energy, practical, and everybody leaves with something to do this week.
Workshops
90 minutes, half day or full day. Small groups, hands on, worksheets out. Eight topics across three tracks, from paycheck planning to credit to retirement.
Seminars
60 or 90 minutes for the whole room, live or virtual. The lunch and learn, the open enrollment session, the quarterly money talk. Book one, a series of two, or a full season of four or more.

The keynotes Los Angeles organizations book most

Train Your Money (flagship)
How to handle money like a pro athlete handles pressure. The pick for a general session or all-hands.
The $183 Billion Problem
Why money stress is a performance issue and what leaders can do about it. The pick for HR, benefits and leadership audiences.
The Math Has to Math
Income, lifestyle and the decisions that decide everything. The pick for sales teams, trades and anyone paid on production.
The Belief Before the Money
Building the confidence to make the next decision. The pick for young professional programs, wellness weeks and women’s events.
Money, Backwards
Why smart people struggle with money, and the Three E’s that fix it. The pick for leadership retreats and high-earner rooms.
Los Angeles rooms I am in most often: professional sports organizations, healthcare and entertainment employers, and leadership summits for companies headquartered in Southern California.
Pro sports →    HR and benefits →    Leadership →

Onsite in Los Angeles, virtual anywhere

Los Angeles is a direct flight and I am there several times a season.
Onsite
Keynotes, workshops and seminars at your office, your conference or your venue, anywhere in the U.S.
Virtual
Live sessions for remote and distributed teams, built for a screen instead of a stage.
Hybrid
In the room with your leaders or your headquarters, live online for everyone else, same session, same playbook.

What people who booked Hillary say

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“Hillary Seiler’s keynotes challenge audiences to approach financial decisions with greater clarity and discipline. Employees leave with practical systems that strengthen financial decision-making and support performance at every level of the organization.”
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Michael Knapp
CEO, River Capital PDX
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“Hillary helped us reimagine client education by using a strength training approach to build financial habits. Her creative keynotes, collaboration, and follow through made her an outstanding partner.”
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Mary Faulkner
EVP, Branding and Communications, Ferguson Wellman Capital Management
Trusted by Los Angeles organizations and employers across the country
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Questions Los Angeles event planners ask

Let’s put Los Angeles on the calendar

Tell me about your event, your audience and your date. Matt, my booking agent, will get back to you within one business day.