Keynotes, Workshops and Seminars in Phoenix
Financial wellness keynote speaker in Phoenix
Phoenix is the fastest-growing big metro in the country, and the cost of living is growing with it. I teach Valley employers’ people how to handle money in a city that changed faster than their paychecks.
Anyone can get good with money
What money stress looks like in Phoenix
Maricopa County added more than 61,000 people in a single year and led the nation in net migration. People moved here for the jobs in healthcare, semiconductors and professional services, and for a cost of living that used to be a bargain. It is not a bargain anymore. Phoenix households now spend a median of about 32 percent of income on rent, above the line that counts as cost-burdened, and overall costs run about 5 percent above the U.S. average with housing 10 percent above. The raise that came with the move did not come with instructions.
That is the room I walk into in Phoenix. Newcomers on a new budget, long-time locals watching the numbers change, and the employers and associations trying to keep both. I teach them how money works in their numbers, and I give the employer a way to make the benefits package part of the reason people stay.
61,543
residents added to Maricopa County in one year, first in the nation for net migration
32.4%
median share of income Phoenix-area households spend on rent, above the cost-burden line
5%
Phoenix cost of living runs about 5% above the U.S. average, with housing 10% above
Sources:
- Arizona Commerce Authority, December 2025
- USAFacts, from Census ACS 2020 to 2024
- C2ER Cost of Living Index via RentCafe, September 2026
Hi, I’m Hillary
I have spent 16 years teaching people how money works. Fourteen of those were inside banking and mortgage lending, where I watched smart, hardworking people sign for things they did not understand because nobody had ever explained it in plain language. I started Financial Footwork in 2016 to fix that, first with professional sports organizations, then with the employers, associations and universities who saw what it did for a room.
Since then I have worked with 15+ professional sports organizations and 50+ employers, associations and universities, and I was named a Top 50 Financial Speaker in 2022 and 2023. In Phoenix I work with the Arizona Cardinals, and the same method that works in an NFL locker room works in a Valley all-hands. My book, Train Your Money, is the method I teach from the stage.
Here is what that means for you. I am not a financial advisor looking for clients, and I do not pitch a product or collect your employees’ information from the stage. I teach. Your people leave knowing what to do with their next paycheck, and you get a room that finally understands why the benefits matter.
Keynotes, workshops and seminars for Phoenix employers, associations and conferences
Keynotes
45, 60 or 90 minutes. The conference general session, the all-hands, the annual meeting, the awards night. High energy, practical, and everybody leaves with something to do this week.
Workshops
90 minutes, half day or full day. Small groups, hands on, worksheets out. Eight topics across three tracks, from paycheck planning to credit to retirement.
Seminars
60 or 90 minutes for the whole room, live or virtual. The lunch and learn, the open enrollment session, the quarterly money talk. Book one, a series of two, or a full season of four or more.
The keynotes Phoenix organizations book most
Train Your Money (flagship)
How to handle money like a pro athlete handles pressure. The pick for a general session or all-hands.
The $183 Billion Problem
Why money stress is a performance issue and what leaders can do about it. The pick for HR, benefits and leadership audiences.
The Math Has to Math
Income, lifestyle and the decisions that decide everything. The pick for sales teams, trades and anyone paid on production.
The Belief Before the Money
Building the confidence to make the next decision. The pick for young professional programs, wellness weeks and women’s events.
Money, Backwards
Why smart people struggle with money, and the Three E’s that fix it. The pick for leadership retreats and high-earner rooms.
Phoenix rooms I am in most often: professional sports organizations, HR and benefits conferences, and the associations and employers growing with the Valley.
Pro sports → HR and benefits → Associations →
Pro sports → HR and benefits → Associations →
Onsite in Phoenix, virtual anywhere
Phoenix is a direct flight and a regular stop on my calendar.
Onsite
Keynotes, workshops and seminars at your office, your conference or your venue, anywhere in the U.S.
Virtual
Live sessions for remote and distributed teams, built for a screen instead of a stage.
Hybrid
In the room with your leaders or your headquarters, live online for everyone else, same session, same playbook.
What people who booked Hillary say
“Hillary Seiler’s keynotes challenge audiences to approach financial decisions with greater clarity and discipline. Employees leave with practical systems that strengthen financial decision-making and support performance at every level of the organization.”
Michael Knapp
CEO, River Capital PDX
“Hillary helped us reimagine client education by using a strength training approach to build financial habits. Her creative keynotes, collaboration, and follow through made her an outstanding partner.”
Mary Faulkner
EVP, Branding and Communications, Ferguson Wellman Capital Management
Trusted by Phoenix organizations and employers across the country
Questions Phoenix event planners ask
Also speaking in
Let’s put Phoenix on the calendar
Tell me about your event, your audience and your date. Matt, my booking agent, will get back to you within one business day.